AB S.A. is strengthening its organisation by drawing on the experience and expertise developed within the company. At the beginning of October, several long-serving AB S.A. managers were promoted to director-level positions. The appointments reaffirm the company’s consistent development strategy, built on nurturing internal talent, trust and strong teams. Entrusting experienced employees with positions of responsibility continues the process of building an organisation ready for further growth and able to respond to evolving market needs. 

– Promoting experienced AB managers is a natural step in the organisation’s continued development and confirms the strength of the expertise cultivated within the Group. The newly appointed directors have helped shape AB for many years and possess an in-depth understanding of the company, the market and our Partners’ needs. Entrusting them with new responsibilities reflects our mutual trust and recognition of their contributions to date, while also representing an investment in the future and the next stage of AB’s development –  says Zbigniew Mądry, President of the Management Board of AB S.A. 

The changes reflect not only the growing scale of AB Group’s business, but also the need to respond to the challenges of an evolving market. Their purpose is to further combine scale with greater efficiency, operational agility and specialist support for Partners. Developing expertise within the organisation and entrusting experienced managers with increasing responsibility are also a natural part of AB Group’s long-term growth strategy. 

 
The following personnel and organisational changes have been made within AB: 

Sebastian Ruciński, formerly Head of Marketing, has been promoted to Sales and Marketing Director at AB S.A. He will be responsible for the Sales Department, Marketing Department and Call Centre Department. 
Joanna Grochowska, previously Business Unit Manager responsible for the SMB segment, has been promoted to Deputy Sales and Marketing Director. Tomasz Ciesielski, formerly Enterprise Channel Sales Manager, has also been promoted to Deputy Sales and Marketing Director. Both will work closely with and report directly to Sebastian Ruciński. 

Monika Pietrakowska has been appointed E-commerce Director. 

Małgorzata Grabowiecka has been promoted to Projects and Analytics Director. 

Paweł Bąk, formerly Deputy Purchasing Director in the ZPR Department, has been promoted to Value Business Director. He will be responsible for enhancing the value of the company’s portfolio and services, as well as overseeing the Presales & Solution Design Department and the AB S.A. Competence Centre.  

Jarosław Banaś, formerly Senior Business Unit Manager for PC Systems, has been promoted to Deputy Value Business Director. He will support Paweł Bąk in developing the VAD business. 

Beata Wielgus, previously Deputy Purchasing Director, has been promoted to Volume Business Director and will manage the volume products segment and the Service Department. In her new role, she will be supported by Waldemar Wojciechowski, formerly the Category Manager responsible for the company’s Telco business, who has been promoted to Deputy Volume Business Director. 

Robert Sejda has been promoted to Director and will head the Strategy and Development Department. 

We congratulate all the promoted managers and wish them every success in their new roles.